One can expect mixed reactions from the world when the news of Oprah Winfrey investing in a diet company hits around. The celebrity talk show host who has been an inspiration and is one of the most righteous figures the generation looks up to, invested in Weight Watchers recently. The move was complimented by some, criticized by some, commented by some but definitely wasn’t ignored by anyone.
Oprah recently purchased a whopping amount of $43.2 million in Weight Watchers Inc. She also holds an option of buying an additional share of $3.5 million further. As within a week of her purchase, the stocks have literally doubled, the investment seems perfectly worth it.
But the move taken by Winfrey draws in a lot of criticism for various reasons. One of them being the high negative feedback that has been consistently received by Weight Watchers. Several reports and responses claimed that the best it can do is to turn out to be a short term fix or act as a conditional support for long standing eating issues. But more often than not, the diet plan has increased the problem rather than eliminating it.
What also baffles the audience around is the fact that all of the people who have been following Oprah Winfrey religiously, know very well that she seems to gain and lose weight since time immemorial. Moreover, she has been consistently associated with the movement against body shaming. The entire investment is hence been brought under question.
In fact, during the last 25 years, Oprah has often confessed to be a victim of food addiction. She claims to have tried everything. The list includes procedures like, going on an all-liquid diet, rigorous exercises and spiritual treatments too. But as per her own confession, nothing till date has helped significantly. Will Weight Watchers work? Let’s see. Though post investment reports proclaim that she has lost few pounds after the expenditure.
A lot of diet researchers, nutritionists and therapists were interviewed and discussed among themselves. The reactions re-affirmed the criticism and commentary.
Oprah Winfrey is reportedly convincing and urging people to join her in the Weight Watchers plan. The open invitation says, “Come join me”. To this one can instantly pose two questions. Firstly, what was the general public’s reaction when Oprah associated herself with Weight Watchers not just as an endorsing face but a major investor? Second, if she urges people to join her in watching their diets, how many people will be willing to join?
The thing is that when Opera Winfrey urges, people join in and when they join, she is the one who earns profit. Vicious circle. And everyone knows about the efficiency of Weight Watchers when it comes to helping in losing weight by counting points.
Another thing debated is that someone of her massive influence chose to become a part of the notion that associates weight loss with good health. The entire projection of this idea is and has been detrimental to the society. She consciously tries the remaining people to join which is totally not laudable.
Thus, even if one can say that the move was smartly played in monetary terms, morally and substantially, Oprah Winfrey does not have a support this time.
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