2016 30 Under 30: Marketing & Advertising
Why CMOs Should Leverage Live Events To Engage Audiences
Chief marketing officers nowadays are counting on experiential and event marketing because live brand experiences are more capable of engaging audiences effectively in a big world which is full of digital, sometimes impersonal marketing.
Nutrish: Rachael Ray’s Pet Food Comes With A Heaping Dash of Philanthropy
From humble means as a waitress in upstate New York to an internationally-recognized female business mogul, Rachael Ray’s journey to success epitomizes the American dream. Rachael is not only down to earth, funny, high energy and insanely business savvy, but she also understands the importance of paying it forward.
U.K. Car Industry Will Take It In the Shorts If Brexit Happens
The U.K. auto industry is in a big turnaround. The pity would be if an exit from the E.U. reverses the progress.
Are You There, HR? It’s Me, Business
No surprise – Human Resources is at a distinct crossroads. Despite the critical role that human capital plays in business outcomes, the function has struggled to gain and retain its seat at the executive table. Some industry pundits have even gone so far as to predict HR’s demise altogether.
Cleveland Won The NBA Title, But Who Won The Ad War?
Some new metrics give insight into who spent, who watched and who won in the battle for viewer attention during the commercial breaks of the NBA Finals.
The Golden State Warriors’ Visual Brand, Expanded
14 Things To Do On A Slow Day At Work
3 Reasons You Can’t Motivate Yourself At Work Anymore — And How To Overcome Each One
Being unable to motivate yourself at work can be challenging. The first thing to do is recognize why you’re feeling unproductive, then figure out how to fix it.
The 16 Companies Where Top Millennials Want To Work In 2016
Understanding The Millennial Mindset Is Increasingly Important To Management
In many ways millennials “have more permission to voice our ideas and views, and advocate for ourselves, rather than to silently comply with whatever directives are handed down.” Indeed. What are the implications for management?
China To Tighten Commercial Bribery Laws: But Reformers Must Also Challenge Hidden Guanxi Networks
Beijing plans to strengthen its laws on business corruption. Recent cases show that the country’s private sector is still rife with commercial bribery. But the country may need to undergo a deeper review of its trading practices.
30 Inspiring Quotes From Amazing Athletes And Coaches
Great Leaders Don’t Speak Ill Of Their Predecessors
Sunday night brought euphoria in Cleveland. The Cavaliers ended a 52-year major sport championship drought, winning the NBA title. On the flip side, the Warriors lost three games in a row to lose the championship. Despite the series outcome, most will agree the Warriors are a great team and Steve Kerr is one of the best coaches of the game.
Talent Practices Of One Of The Bay Area’s Hottest Companies
Jessica Mah is the founder and CEO of inDinero, one of the bay area’s hottest companies.
10 Things to Do When You Don’t Hear Back After a Job Interview
7 Ways To Jump-Start A Stalled Job Search
If your lack of job search results is making you ill, try one of these seven remedies to get back on track.
FTC Rules on “Made in America” Concept for Shinola Watches
FTC rules on “Made in America” watches and issues directive to Shinola to change its advertising.
The Return Of The Puppet Masters: Sid And Marty Krofft On Missteps and McDonald’s [Part 2 Of 2]
In part two of our talk with Sid and Marty Krofft, they revisit the famous McDonald’s lawsuit and the Land of the Lost movie.
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